I've heard about the use of superlatives in advertising as technically illegal, unless the product proves to actually be "the XYZ-est", but I don't think there were many legal cases about it.
As I understand it, a lot of new Marvel titles have adjectives that suggest how the characters think of themselves rather than how they actually are. Hence the Hulk thinks he's indestructible, Spider-Man thinks he's superior to the original, and the original X-Men are all new as far as they are concerned.
This guy is going to face many disappointments in future life if he genuinely believes that everything is named accordingly to what it provides.
ReplyDeleteThis guy is going to crap his pants when he learns that the All New X-Men aren't actually "all new" at all.
ReplyDeleteIt's usually the opposite. For example, food labeled "gourmet" never is.
ReplyDeleteSuperior doesn't mean good, it just means better. As long as it's better than Spider-Man: The Lost Years or Spider-Man: Reign, it is superior.
ReplyDeleteThe Lost Years is one of the greatest comics ever written. Superior will never be close to that
DeleteDoes he really look like Forrest Gump, or is that creative license?
ReplyDelete"A cawmick book is liek a bawks of chawklits...if'n it's pop-you-lar some smartass'll come along, take the good stuff owwt and then crap init."
Heh, before I even read the text, the ears and hair made me think, "a young Barack Obama gets his comic on." :)
ReplyDeleteThis strip is Amazing, Spectacular, Sensational, and Web of.
ReplyDeleteI am interested in hearing more of the court case that reached the verdict that, "The 'Superior' has to imply a superior product."
ReplyDeletemeeleeart.com
I've heard about the use of superlatives in advertising as technically illegal, unless the product proves to actually be "the XYZ-est", but I don't think there were many legal cases about it.
DeleteAs I understand it, a lot of new Marvel titles have adjectives that suggest how the characters think of themselves rather than how they actually are. Hence the Hulk thinks he's indestructible, Spider-Man thinks he's superior to the original, and the original X-Men are all new as far as they are concerned.
ReplyDeleteHoly shit, you're right! That makes perfect sense! #MindBlown
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